Terms of Service
Last updated: October 4, 2026
1. Agreement to Terms
By creating an account, accessing, or using the Vigmis platform ("Service"), you confirm that you have read, understood, and agree to be legally bound by these Terms of Service and all documents incorporated by reference, including our Privacy Policy and Acceptable Use Policy. If you do not agree in full, you must not use the Service.
These terms constitute a binding legal agreement between you ("User", "you", "your") and VIGMIS US LLC, a Wyoming limited liability company with its registered office at 30 N Gould St Ste N, Sheridan, WY 82801, USA ("Vigmis", "we", "us", "our"). VIGMIS US LLC is the entity that markets, sells, and invoices the Vigmis service to you, and is the seller of record on your invoices. The Vigmis platform itself is developed, owned, and operated by Taurus Management and Investments Ltd. (טאורוס ניהול והשקעות בע"מ), Company No. 514565118, Israel, which licenses the platform to VIGMIS US LLC and acts as its technology provider and data sub-processor. Legal notices: legal@vigmis.com.
2. Our Services — What We Provide, What It Costs, Its Limits
Vigmis is an automated, AI-driven advertising-management platform. Depending on your plan and the features you enable, the Service may include all or some of the following. Every component is provided on an "as is" basis, is operated autonomously by software, and is subject to the disclaimers, no-guarantee, third-party-dependency, and liability sections below. Current prices are shown on our Pricing page, which is incorporated into these Terms by reference; where a price here and the Pricing page differ, the Pricing page at the time of the charge controls.
- Paid campaign management (Google Ads, Meta Ads, TikTok Ads). We create, launch, manage, and optimise campaigns autonomously. Cost: a management fee of 7% of monthly managed ad spend on Grow (minimum $29/month), or $49/month plus 6% on Scale, as detailed in §5. You pay the ad platforms directly for ad spend; Vigmis never holds your budget.
- AI optimisation and spend authorisation. You authorise Vigmis to adjust budgets, bids, and targeting and to pause, resume, or restructure campaigns automatically, within the optimisation mode and budget limits you select (see §5.A). Optimisation is algorithmic and results are not guaranteed (§8).
- AI creative production — avatar, cinematic, and animation video, and image creatives. Cost and revision rules: §15–§15.B. Output quality varies and depends on third-party providers.
- Organic social posting (Facebook, Instagram, and where available TikTok). Opt-in, approval, and per-post billing: §6.A.
- AI reply drafts. We draft replies to comments on your social posts. Cost: an included monthly bundle, then a small per-draft fee as shown on the Pricing page. Drafts are suggestions you choose to publish; §6 applies.
- AI Strategy Sessions. Conversational access to the Vigmis AI advisor, subject to a monthly quota that scales with ad spend, with additional packs available for purchase. Advisor output is informational only and is not professional, legal, financial, or investment advice.
- Performance briefings and alerts by email and, where you opt in, WhatsApp. Delivery depends on third-party messaging providers and is not guaranteed (§7).
- Analytics, reporting, and connected data sources. We read performance and conversion data from connected accounts, which may include Google Analytics, a conversion pixel, and e-commerce platforms such as Shopify or WooCommerce, to inform optimisation and reporting. Dashboard data is not authoritative and may be delayed, incomplete, or inaccurate (§3, §7).
- Competitor Insights (optional, paid per use). See §15.C.
To keep service consistent across all customers, Vigmis applies fair-use safeguards to automated AI usage; if an account's AI usage greatly exceeds the norm for the fee paid, Vigmis may temporarily switch to lighter AI models or pause non-essential AI features until the next monthly reset, after notifying you. Normal usage never triggers this.
3. AUTOMATED AI SYSTEM — CRITICAL DISCLAIMER
VIGMIS IS AN AUTOMATED ARTIFICIAL INTELLIGENCE SYSTEM. BY USING THE SERVICE, YOU EXPRESSLY ACKNOWLEDGE AND ACCEPT THE FOLLOWING:
- Vigmis is a robot. All campaign decisions, budget changes, pauses, resumes, and optimisations are made autonomously by AI algorithms. Human review by Vigmis staff does not occur in real time.
- AI systems contain errors. The Service may at any time contain software bugs, algorithmic errors, incorrect data interpretations, failed API calls, system outages, connectivity failures, or other technical malfunctions — any of which may cause campaigns to underperform, overspend, underspend, stop running, or behave unexpectedly.
- Vigmis dashboard data is not authoritative. Data shown in the Vigmis dashboard is fetched from third-party platforms (Google, Meta, TikTok) and may be delayed, incomplete, or inaccurate. The Vigmis dashboard is not a substitute for direct monitoring within each ad platform's own interface.
- You are solely responsible for monitoring your campaigns. It is your obligation, at your own initiative and at a frequency you deem appropriate, to log in directly to Google Ads, Meta Ads Manager, and TikTok Ads Manager to verify that your campaigns are active, spending within expected ranges, and producing results. You must not rely exclusively on Vigmis notifications, alerts, or dashboard data.
- Immediate action is your responsibility. If you discover that your campaigns are not running, are overspending, or are producing unexpected results, you must take immediate corrective action directly within the ad platform. Vigmis is not responsible for any delay in response.
- You may pause or stop the Service at any time from the Vigmis dashboard. If you suspect a malfunction, pause all campaigns immediately and contact support@vigmis.com.
VIGMIS ACCEPTS NO LIABILITY WHATSOEVER FOR ANY LOSS, DAMAGE, LOST REVENUE, LOST SALES, MISSED OPPORTUNITIES, OR ANY OTHER HARM ARISING FROM CAMPAIGNS THAT WERE NOT RUNNING, RUNNING INCORRECTLY, OR NOT DELIVERING EXPECTED RESULTS — REGARDLESS OF THE CAUSE, INCLUDING BUT NOT LIMITED TO SOFTWARE BUGS, SYSTEM ERRORS, API FAILURES, OR ALGORITHMIC ERRORS.
4. Account Responsibilities
You are responsible for:
- Maintaining the security and confidentiality of your account credentials
- All activity that occurs under your account, whether authorised by you or not
- Ensuring you have full legal authority to connect the ad accounts you link to Vigmis
- Compliance with the advertising policies of Google, Meta, and TikTok at all times
- Ensuring all advertising content complies with applicable laws in all jurisdictions where ads are served
- Independently monitoring your campaigns on each ad platform at regular intervals
- Having adequate backup advertising processes in place in the event of Service malfunction
5. Ad Spend & Billing
Ad spend: You pay Google, Meta, and TikTok directly via your own billing accounts. Vigmis does not control, access, or process payments to ad platforms. Vigmis has no ability to stop or retrieve ad spend once committed to a platform.
Vigmis fee — Grow plan: A management fee of 7% of total ad spend managed by Vigmis in that billing month, subject to a minimum of $29 in any month in which Vigmis manages ad spend for you. No Grow management fee is charged for a month in which Vigmis manages no ad spend. This fee is calculated and invoiced at the end of each calendar month based on actual spend data received from ad platforms.
Vigmis fee — Scale plan: A flat subscription fee of $49/month plus 6% of total ad spend managed by Vigmis in that billing month. The subscription fee is charged at the start of each billing period via Stripe.
Annual Scale option: You may prepay the flat Scale subscription for 12 months at a 15% discount — $499.80 per year (equivalent to about $41.65/month) instead of $588. Choosing annual is a 12-month commitment: the prepaid annual subscription is non-refundable for the remainder of the term and renews automatically each year unless you cancel before the renewal date. The variable management fee (6% of ad spend) is still calculated and billed monthly. You can choose monthly or annual billing when you upgrade to Scale.
Billing obligation on cancellation: You remain obligated to pay all fees accrued up to and including the date of account cancellation or deletion. For Grow plan users, this means the management fee on all ad spend that occurred during the current calendar month up to the cancellation date, regardless of whether the monthly invoice has yet been generated. For Scale plan users, the subscription fee already collected for the current billing period is non-refundable and access continues through the end of that period.
Fee accuracy: Management fees are calculated based on data received from ad platforms. We cannot guarantee the accuracy of spend data provided by third-party platforms. If you dispute a fee, contact billing@vigmis.com within 30 days of the invoice date.
Sales tax: All fees quoted are exclusive of sales tax, VAT, or similar transaction taxes. Where Vigmis is registered to collect tax in your jurisdiction, the applicable tax is calculated automatically based on your billing location and added on top of the listed fee — displayed as a separate line at checkout and on each invoice. You are responsible for any such taxes. As Vigmis becomes registered in additional jurisdictions, tax may begin to apply to your subscription; affected existing customers will be notified by email before any tax first takes effect.
Refunds: Service fees are non-refundable except where required by applicable law or as stated in our Refund & Cancellation Policy. Ad spend refunds must be requested directly from the respective ad platform. Vigmis has no ability to issue ad spend refunds on your behalf.
5.A Real-Money Spend Authorisation & Spend Limits
You expressly authorise Vigmis to act on your behalf to commit real money on connected ad platforms, autonomously and without per-action approval, subject to this section.
- Budget limits are yours to set. You set the campaign budgets and the optimisation mode — Conservative (Vigmis suggests, you approve), Moderate (small automatic adjustments), or Aggressive (Vigmis optimises freely within your budget). You can change these at any time in Settings.
- Spend caps. Vigmis manages spend up to the budgets and limits configured in your account. You are responsible for keeping these limits accurate. Vigmis is not liable for spend committed within the limits you set.
- Spend is irreversible once placed. Once budget is committed to a platform, Vigmis cannot stop, claw back, or refund it. Ad-spend refunds, if any, must be pursued directly with the platform (§5, Refund Policy).
- Emergency Stop and pause. You may pause all campaigns at any time using Emergency Stop in the dashboard. If you suspect a malfunction or overspend, pause immediately and contact support@vigmis.com. Taking timely corrective action is your responsibility (§3).
- No liability for autonomous decisions. Subject to §11, Vigmis is not liable for budget changes, pauses, or spend decisions made automatically by the AI within your configured limits.
6. AI-Generated Content & Customer Content Responsibility
You are the publisher. Vigmis is an advertising-automation tool that prepares draft content based on the business information you provide. You are the source of business truth and the publisher of every ad, post, image, video, and message that goes out under your name. Vigmis is not the legal author of any content published through the Service.
Your warranty to us. By submitting business information, creative assets, or approving content for publication, you represent and warrant that:
- All information, claims, prices, promises, guarantees, and business representations you provide are accurate, lawful, and not misleading
- You own, or have written permission to use, every image, video, logo, brand mark, music track, and piece of copy you submit
- You hold the professional licenses required to advertise services in your industry (medical, financial, legal, gambling, alcohol, cannabis, or other regulated categories) and the licenses are valid in every jurisdiction where your ads will run
- You will keep this information current and re-attest periodically when prompted
AI disclosure consent. You authorize Vigmis to apply AI-content disclosures (such as Meta AI Info labels and TikTok AI-content labels) to AI-generated content it publishes on your behalf, where the platform supports them. Platform support and legal AI-disclosure requirements (including under the EU AI Act) vary by platform, content type, and jurisdiction and change over time, so Vigmis does not warrant that every item carries every possible label; you remain responsible for ensuring your advertising meets any AI-disclosure obligations that apply to you, and you understand that stripping an applied disclosure may violate platform terms and applicable law.
You acknowledge:
- AI-generated content may contain errors, inaccuracies, offensive material, or legally problematic content
- You are solely responsible for reviewing all AI-generated content before publication
- Vigmis makes no warranty regarding the suitability, accuracy, or legality of AI-generated content
- You indemnify Vigmis for any claim arising from AI-generated content published under your account
- Vigmis does not guarantee specific campaign results, ROAS, conversion rates, or any performance metric
- You retain ownership of your campaign data; Vigmis retains the right to use anonymised, aggregated data to improve the Service
6.A Organic Social Content — Generation, Approval & Billing
Opt-in only. Vigmis generates organic social media posts (Facebook, Instagram, and, where available, TikTok) only if you explicitly enable this feature during onboarding or in your Social settings. If you never opt in, no posts are generated. You can turn the feature off at any time in Settings → Social, which stops future generation.
Nothing publishes without your approval. When your approval mode is set to "review" (the default), every generated post is created as a draft awaiting your approval and is never published to your social accounts until you approve it. Vigmis will send reminders for drafts left waiting, and marks overdue drafts with a visible "not approved — action required" flag, but it does not publish them on your behalf. Only if you deliberately select "auto" approval mode will approved-status posts publish automatically on their schedule.
You pay only for posts that are published. Generating a draft is free to you. A per-post fee applies only when a post is actually published to your social accounts. Drafts that you never approve are never billed, and Vigmis absorbs the cost of generating them.
Automatic pausing to avoid waste. To avoid piling up drafts you have not acted on, Vigmis automatically pauses new automatic post generation once a small number of unapproved drafts have accumulated. Generation resumes automatically after you approve or reject the waiting drafts. This protects you from clutter and protects both parties from unnecessary generation cost. You may still generate a post on demand at any time.
Drafts are retained, not deleted. Unapproved drafts remain available in your Social tab (flagged for action) rather than being silently removed, so you never lose work. You may approve, edit, or reject each one.
7. Third-Party Platforms & Dependencies
The Service is built on top of, and depends on, many third-party platforms and providers that Vigmis does not own or control. These include, without limitation: advertising platforms (Google Ads, Meta/Facebook/Instagram, TikTok); analytics and commerce platforms (Google Analytics, Shopify, WooCommerce, conversion pixels); payment and billing (Stripe); AI and content providers (OpenAI, Anthropic, OpenRouter, Replicate, HeyGen, and other image/video model providers); competitor-data providers (such as Foreplay) and public ad libraries; messaging and email providers (Twilio/WhatsApp, SendGrid); and infrastructure providers (Clerk, Supabase, Railway, Cloudflare). You acknowledge and agree that:
- Vigmis has no control over the availability, uptime, performance, pricing, features, or continued existence of any third-party provider.
- Vigmis is not responsible for any outage, API failure, rate limiting, latency, deprecation, pricing change, or policy change by any third-party provider, or for any resulting interruption, degradation, or loss.
- App review, verification, and access status. Vigmis's ability to offer certain features depends on app-review, API-access, and business-verification approvals granted by platforms such as Google, Meta, and TikTok. Platforms may delay, restrict, or revoke this access at any time, which may limit or suspend features for all customers at once. Vigmis is not responsible for such platform decisions and may show simulated or limited data until full access is active.
- Account actions by providers. Suspension, restriction, disapproval, hold, or termination of your account — or of Vigmis's account — by any platform (including an ad platform, Stripe, or a messaging provider) is outside Vigmis's control. Issues with your own platform accounts are yours to resolve directly with that platform.
- Data that providers return to Vigmis (performance, spend, conversion, competitor, or analytics data) may be delayed, incomplete, estimated, or inaccurate, and Vigmis is not responsible for provider-side data errors.
- Vigmis may add, change, or replace operational providers to maintain the Service. For sub-processors that process personal data on your behalf, Vigmis keeps a sub-processor list and will give advance notice of material changes and a reasonable opportunity to object, as set out in our data-processing terms. Vigmis does not guarantee uninterrupted connectivity with any provider.
In short: where something goes wrong because a third-party platform rejected, suspended, changed, delayed, or discontinued something outside Vigmis's reasonable control, Vigmis is not responsible for it.
8. No Guarantee of Results
Digital advertising performance is influenced by numerous factors entirely outside Vigmis's control, including but not limited to: market competition, seasonal demand, algorithm changes by ad platforms, landing page quality, product-market fit, pricing, user behaviour, economic conditions, and creative effectiveness.
Vigmis uses AI and data-driven methods to maximise the likelihood of strong campaign performance. However, we make absolutely no guarantee of any specific results, including:
- Return on Ad Spend (ROAS) or Return on Investment (ROI)
- Cost per Lead (CPL), Cost per Acquisition (CPA), or cost per any other metric
- Revenue, sales volume, conversion rates, or profitability
- Impression volumes, click-through rates, or audience reach
- Campaign approval by ad platforms
- Any specific business outcome whatsoever
Any performance projections, forecasts, or estimates provided by Vigmis are illustrative only and do not constitute guarantees or representations of future results.
Advertising is not an exact science. Vigmis relies on artificial intelligence and statistical models whose outputs are probabilistic predictions and estimates, not certainties. The same inputs can produce different results over time, outputs can be wrong, and performance depends on factors outside Vigmis's control, including those listed above.
Any strategy, recommendation, score, forecast, benchmark, competitor signal, or projection produced by the Service — whether from campaign optimisation, the AI advisor, readiness audits, or Competitor Insights — is provided for informational purposes only, is illustrative, and is not a guarantee, promise, or professional, legal, financial, or investment advice. You are responsible for your own business decisions.
9. Prohibited Uses
You may not use Vigmis to advertise or promote any of the categories listed in our Acceptable Use Policy, which is incorporated by reference into these Terms. The AUP defines three tiers of restriction: Tier 0 (hard-blocked), Tier 1 (requires license and human review), and Tier 2 (permitted with caveats).
In summary, you may not use Vigmis to:
- Advertise illegal products, services, or activities in any jurisdiction
- Run misleading, deceptive, fraudulent, or defamatory advertising — including ads that name competitor businesses or individuals in a negative light
- Make absolute medical claims (e.g. "cures cancer", "100% effective")
- Make guaranteed financial-return claims or operate pyramid/MLM-style schemes
- Market alcohol, tobacco, gambling, or cannabis to minors or in jurisdictions where such marketing is unlawful
- Violate the advertising policies or terms of service of Google, Meta, or TikTok
- Infringe third-party intellectual property, trademark, or copyright rights
- Circumvent platform spending limits, policies, or safety systems
- Promote hate speech, incitement to violence, or content targeting protected groups
- Engage in any activity that exposes Vigmis to legal, reputational, or platform-relationship risk
9.A Vigmis's Sole Discretion to Refuse or Terminate Service
VIGMIS RESERVES THE RIGHT TO REFUSE SERVICE, SUSPEND SERVICE, OR REMOVE CONTENT AT ITS SOLE DISCRETION — INCLUDING IN CASES THAT FALL OUTSIDE THE EXPLICITLY PROHIBITED CATEGORIES LISTED ABOVE.
Reasons for which Vigmis may refuse or terminate service include, but are not limited to:
- Reputational risk to Vigmis or to other customers using the platform
- Risk to Vigmis's relationship with Meta, Google, TikTok, or any other ad platform — including any conduct that could lead to App Review revocation or platform-level sanctions
- Ethical concerns about a business model, even where legally permitted
- Repeated attempts to bypass policy gates, suggested rewrites, or human review
- Patterns of misleading content, customer complaints, or chargeback activity
- Inability or refusal to provide required eligibility attestations or professional license proof
Service refusal or termination under this section does not entitle you to a refund. We will provide the reason in writing upon request, but the decision is final and not subject to external arbitration.
Why this clause exists: Vigmis operates on top of third-party advertising platforms whose terms apply to all of our customers simultaneously. A single customer's policy breach can result in platform-wide sanctions affecting every customer. We therefore enforce standards that may be stricter than the law itself.
10. DISCLAIMER OF WARRANTIES
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT ANY WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO:
- WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT
- WARRANTIES THAT THE SERVICE WILL BE UNINTERRUPTED, ERROR-FREE, BUG-FREE, OR SECURE
- WARRANTIES REGARDING THE ACCURACY, COMPLETENESS, OR RELIABILITY OF ANY DATA, CONTENT, OR RESULTS PROVIDED BY THE SERVICE
- WARRANTIES THAT THE SERVICE WILL MEET YOUR REQUIREMENTS OR PRODUCE ANY PARTICULAR OUTCOME
- WARRANTIES THAT DEFECTS WILL BE CORRECTED WITHIN ANY PARTICULAR TIMEFRAME
Vigmis does not warrant that the Service is free from viruses, malware, or other harmful components. You use the Service entirely at your own risk.
11. LIMITATION OF LIABILITY
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, VIGMIS, ITS DIRECTORS, OFFICERS, EMPLOYEES, AGENTS, AFFILIATES, AND LICENSORS SHALL NOT BE LIABLE TO YOU OR ANY THIRD PARTY FOR:
- ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES
- LOSS OF PROFITS, REVENUE, SALES, BUSINESS, DATA, OR GOODWILL
- LOSS OF ANTICIPATED SAVINGS OR BUSINESS OPPORTUNITIES
- CAMPAIGN DOWNTIME, FAILURE TO DELIVER ADS, OR UNDERPERFORMANCE OF ANY CAMPAIGN
- DECISIONS MADE BY THE AI SYSTEM — INCLUDING BUDGET CHANGES, PAUSING, OR CAMPAIGN MODIFICATIONS
- ERRORS, BUGS, INACCURACIES, OR MALFUNCTIONS IN THE SOFTWARE OR AI ALGORITHMS
- THIRD-PARTY PLATFORM OUTAGES, API FAILURES, OR POLICY CHANGES
- UNAUTHORISED ACCESS TO YOUR ACCOUNT OR DATA (INCLUDING AS A RESULT OF HACKING, PHISHING, OR CYBERATTACKS)
- DATA BREACHES, DATA LOSS, OR DATA CORRUPTION — WHETHER ON VIGMIS SYSTEMS OR THIRD-PARTY SERVICES
- SERVICE INTERRUPTION, MAINTENANCE DOWNTIME, OR FORCE MAJEURE EVENTS
- ANY DAMAGE ARISING FROM YOUR RELIANCE ON AI-GENERATED CONTENT, STRATEGIES, OR RECOMMENDATIONS
- ANY OTHER MATTER RELATING TO THE SERVICE, HOWEVER CAUSED AND ON ANY THEORY OF LIABILITY
THIS LIMITATION APPLIES REGARDLESS OF WHETHER VIGMIS HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES AND REGARDLESS OF THE FAILURE OF ANY ESSENTIAL PURPOSE OF ANY LIMITED REMEDY.
Maximum aggregate liability: In any event, Vigmis's total aggregate liability to you for all claims under these Terms shall not exceed the total fees you actually paid to Vigmis in the three (3) months immediately preceding the event giving rise to the claim. If you have paid no fees, Vigmis's maximum liability is USD $50.
12. Indemnification
You agree to defend, indemnify, and hold harmless Vigmis, its directors, officers, employees, agents, and affiliates from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable legal fees) arising from or related to:
- Your use of the Service or violation of these Terms
- Your advertising content, campaigns, or creative assets
- Violation of any third-party rights, including intellectual property rights
- Violation of any applicable law or regulation
- Any claim by a third party arising from your advertising activities
- Your misuse of AI-generated content
13. Cybersecurity & Data Security
While Vigmis implements industry-standard security measures, no system is completely secure. You acknowledge that:
- Vigmis cannot guarantee the absolute security of your data or account
- Vigmis is not responsible for unauthorised access to your account resulting from your failure to maintain credential security
- Vigmis is not liable for damages resulting from cyberattacks, hacking, phishing, man-in-the-middle attacks, or other malicious acts by third parties — whether targeting Vigmis systems or your own systems
- You must immediately notify us at security@vigmis.com if you become aware of any unauthorised access to your account
- You are responsible for securing your own devices, networks, and credentials
14. Force Majeure
Vigmis shall not be in breach of these Terms or liable for any delay or failure in performance resulting from causes beyond our reasonable control, including but not limited to: acts of God, natural disasters, pandemic or epidemic, war, terrorism, civil unrest, government action, regulatory changes, internet outages, power failures, failures of third-party infrastructure providers (including AWS, Google Cloud, Cloudflare), ad platform outages, cyberattacks on third-party systems, or any other event beyond our reasonable control. During such events, Vigmis's obligations under these Terms are suspended for the duration of the force majeure event.
15. Creative Production Policy (Video, Image, Post)
The following policy applies to all AI-generated creative content produced by Vigmis, including videos (HeyGen, Kling, Pika), images (OpenAI and Replicate), and AI-generated social posts.
- You are charged only upon approval. Clicking "Approve & Pay" constitutes your authorisation to charge the generation fee. You are not charged for any generation you have not approved.
- Base creative & revisions. The initial visual creative (avatar/cinematic/animation/image) is charged at its generation price on approval, unless it is covered by an included monthly Scale credit (in which case it is free). The first two revisions of that creative are then included at no additional charge, and revisions 3, 4, and 5 are charged at 50% of the original generation price. Text-only social content is not charged a generation fee.
- Per-type pricing. Base creative (charged on approval unless credit-covered): Avatar video — $15; Cinematic video — $12; Animation — $8; Standalone image creative — $5. Revisions 3–5 at the 50% rate: Avatar — $7.50; Cinematic — $6.00; Animation — $4.00; Image — $2.50. Text-only social posts and post copy are not subject to generation or revision charges.
- Maximum 5 revisions per brief. After 5 revision attempts on a single brief, you must start a new creative. Vigmis will not continue generating on a single brief after 5 attempts.
- Creative Approvals are final. Once you approve a creative, it is considered closed. After approval, any modification — no matter how small — requires creating a new creative. Approved creatives cannot be revised.
- Discard at any time before approval. If you click "Discard — no charge" before approving, you will not be charged. Any completed creative not approved within 7 days is automatically discarded at no charge.
- Once approved, non-refundable. Third-party provider costs are incurred immediately upon generation. Approved generations are non-refundable. If generation fails after approval due to a technical error on our side, you receive a full retry credit.
- Delivery time: Approximately 3–8 minutes for videos; seconds for images. Exact timing depends on third-party provider availability.
- Storage: Creative assets stored for 12 months. You are responsible for downloading and backing up assets you wish to retain beyond 12 months.
- Provider disclaimers: Vigmis is not responsible if a creative provider (HeyGen, Kling, Pika, OpenAI, or similar) is unavailable, changes pricing, modifies its service, or produces output that does not meet your expectations.
- You may not use generated creatives for illegal, misleading, or harmful advertising. All creatives are subject to the Acceptable Use Policy.
15.A Creative Credits (Scale Plan)
Scale plan subscribers receive a monthly creative credit bundle that resets on the 1st of each calendar month:
- 1 Video Credit: Covers one AI video generation per month (any type: avatar, cinematic, or animation). The credit applies to the first generation of the month only.
- 3 Image Credits: Cover three AI image creative generations per month. The credits apply to the first three image generations of the month.
- 5 Post Credits: Cover five social post publications per month (caption writing and publishing included). The credits apply to the first five posts of the month.
- Credits do not roll over. Unused credits expire at the end of each calendar month and are not refunded or carried forward. Use it or lose it.
- Credits are non-refundable. Monthly credits are included in the Scale subscription fee and are not separately refundable.
- Once your monthly credits are consumed, additional creatives and posts are charged at the standard add-on rates listed in the pricing schedule.
15.B AI Provider Flexibility
Vigmis uses AI models and third-party providers (including but not limited to OpenAI, HeyGen, Replicate, and future providers) to generate creative content. Vigmis may change AI models, providers, generation pipelines, and internal cost structures at any time, without prior notice, and without changes to the prices charged to you. The quality and style of AI output may vary between providers and model versions. Vigmis does not guarantee consistent output quality across provider changes, but always aims to maintain or improve output quality over time.
15.C Competitor Insights (Optional Paid Add-On)
Competitor Insights is an optional, on-demand feature that retrieves and summarises publicly available advertising activity relevant to your market, using third-party data providers and public ad libraries (for example, aggregators of public ad data such as Foreplay, and the Meta Ad Library). By running a Competitor Insights lookup, you acknowledge and agree:
- What it is. It shows ads and creative approaches that appear to be running publicly, plus derived signals and estimates. It is a research and inspiration tool.
- What it is not. It is not proof of any competitor's performance, revenue, ROAS, budget, or results, and it is not verified or endorsed by Vigmis or by the platforms. The underlying data is collected and estimated by third parties and may be incomplete, outdated, mis-attributed, or inaccurate. Competitor Insights is not an exact science and no outcome is guaranteed (§8).
- Pricing. Competitor Insights is charged at $3 per on-demand lookup (or the then-current price shown at the point of use), billed to your account. The charge is incurred when the lookup runs and is non-refundable once the results are generated, because the third-party data cost is incurred at that moment. Competitor Insights is not included in any plan bundle unless expressly stated.
- Third-party dependency. The feature depends on third-party providers and public libraries as described in §7. If a provider is unavailable, changes its data, or restricts access, results may be limited or unavailable, and Vigmis is not responsible for this.
- Permitted use and intellectual property. You may use Competitor Insights for research only. You may not copy, reproduce, or publish third parties' creatives, trademarks, or copyrighted material, and you remain bound by §9 and the Acceptable Use Policy. You are responsible for ensuring your own ads remain original and lawful.
- Data handling. Competitor data surfaced to you is drawn from public sources and third-party providers; it is not your personal data. Scan results are retained for up to 90 days so you can revisit them, then deleted.
15.D First-Party Audiences (Customer Lists)
If you enable First-Party Audiences, you may provide a customer list (such as emails and phone numbers), or connect a store/CRM, so Vigmis can build advertising audiences on your behalf — for example to exclude existing customers from campaigns aimed at new customers. By using this feature you acknowledge and agree:
- Your authorisation and responsibility. You confirm (via a one-time authorisation recorded in your account) that you are lawfully entitled to share this data for advertising and that you have any consents or notices required under applicable law (including GDPR and Israel’s Protection of Privacy Law). You are the data controller of your customer list; Vigmis acts as your processor.
- Hashing & minimisation. Vigmis hashes the identifiers (SHA-256) in memory and transmits only the hashed values to the advertising platform (Meta, and Google where applicable) to create or exclude the audiences you approve. Vigmis does not store the raw emails or phone numbers and does not write them to its logs.
- Platform terms. The advertising platforms process the hashed data under their own Custom Audiences / Customer Match terms, which you must accept in your own ad account. Vigmis is not responsible for the platforms’ handling of data under those programs.
- Deletion. You can delete an audience at any time. When you delete an audience or your account, Vigmis also deletes the corresponding Custom Audience on the platform where technically possible.
- No special-category data. You must not upload sensitive or special-category personal data, or lists obtained unlawfully.
15.E AI Discovery
AI Discovery measures whether your business is mentioned or cited when buyers ask AI assistants questions about your category. By using it you acknowledge:
- Transparent measurement, not a guarantee. Results are real measured counts from questions actually tested against an AI assistant at a point in time. They are not a prediction, a guarantee, or a statement that any AI provider endorses or will recommend your business. AI systems change and results vary (§8).
- What is sent. To perform the measurement, Vigmis sends your public business details (name, category, location, website) and generated buyer questions to an AI provider (see §7). Vigmis does not send your customers’ personal data for this feature.
- Included feature. Core AI Discovery is included in your plan; deeper on-demand scans, where offered, are priced at the point of use.
15.F Intelligence Add-Ons (Optional Paid Actions)
Beyond your plan, Vigmis offers optional on-demand intelligence actions, each priced and charged only when you choose to run it:
- Deep AI Discovery scan — $3 (a fuller measurement of how AI assistants surface your business).
- Full content asset — $3 (a publish-ready article/guide/FAQ/comparison/landing draft).
- PR / outreach draft — $5 (a prepared pitch + outreach email for you to use; Vigmis does not send it for you).
- "Apply all" bundle charges the sum of the paid items you select, each at the price above.
- Charged on delivery, pay-once. You are charged only after the action is delivered; if it cannot be delivered you are not charged. The same action is never charged twice. Prices shown at the point of use govern. These add-ons are non-refundable once delivered (see §15.C) and not included in a plan unless stated.
16. Termination & Cancellation
16.1 — Two distinct exit paths
Vigmis offers two separate ways to end your relationship with the Service, each with different effects:
Path A — Cancel subscription (Scale plan only)
Access: Dashboard → Billing → Manage Subscription → Cancel via Stripe billing portal.
Effect: Your Scale subscription is cancelled and will not renew. You retain full access until the end of the current billing period, after which your plan reverts to Grow. Campaigns continue running under the Grow plan terms. No data is deleted.
Path B — Delete account (all users)
Access: Dashboard → Settings → Danger Zone → Delete Account.
Effect: Permanent. Before deletion, the system automatically: (1) cancels any active Stripe subscription, (2) calculates your final balance for the current month, (3) if a balance is owed, presents a payment screen — account deletion proceeds only after payment is completed. After deletion: all campaigns are paused, Vigmis is disconnected from your Meta, Google, and TikTok accounts, and all campaign data, strategy, and settings are permanently removed. Billing invoices and audit records are retained as required by law.
16.2 — Billing obligations on exit
Grow plan: You are obligated to pay the management fee on all ad spend from the first day of the current calendar month to the date of deletion. The system calculates this automatically. If a balance is owed, you will be asked to pay via Stripe before the account is deleted.
Scale plan: The subscription fee for the current billing period is non-refundable. If you delete your account, the system cancels your subscription automatically (no further renewals) and then calculates any remaining management fee on ad spend for the current month. If a balance is owed, payment is required via Stripe before deletion completes.
16.3 — Data export
Before deleting your account, you may download all your data (campaigns, settings, audit history) as a JSON file from Dashboard → Settings → Export Data. This export is available until the moment of deletion.
16.4 — What happens to connected platforms
Upon account deletion, Vigmis automatically revokes its OAuth access from Meta (Facebook/Instagram), Google Ads, Google Analytics, and TikTok. You can verify this in each platform's connected-apps settings. Vigmis does not retain any platform access tokens after deletion.
16.5 — Termination by Vigmis
We may suspend or terminate your account immediately, without prior notice, for: violation of these Terms or our Acceptable Use Policy; fraudulent activity; non-payment of fees; or conduct that may expose Vigmis to legal, reputational, or platform-relationship risk. Upon termination by Vigmis, campaigns will be paused and account data deleted in the same manner as a user-initiated deletion. You remain liable for any fees accrued prior to termination.
16.6 — Right to return
After deleting your account, you may create a new Vigmis account at any time using the same or a different email address. No prior account history is retained or restored.
17. Governing Law & Dispute Resolution
These Terms are governed by the laws of the State of Wyoming, USA, without regard to conflict of law provisions. Any dispute arising from or relating to these Terms or the Service shall be subject to the exclusive jurisdiction of the competent state or federal courts located in Wyoming, USA, and you consent to personal jurisdiction and venue there.
Before initiating legal proceedings, you agree to attempt in good faith to resolve any dispute informally by contacting legal@vigmis.com and allowing 30 days for resolution.
18. Modifications to Terms
We may update these Terms at any time. For material changes, we will provide at least 14 days' notice via email or in-app notification. Continued use of the Service after the effective date of updated Terms constitutes your acceptance. If you do not agree to the updated Terms, you must cease using the Service and cancel your account.
19. Miscellaneous
- Severability: If any provision of these Terms is found unenforceable, the remaining provisions continue in full force.
- Entire Agreement: These Terms, together with the Privacy Policy and Acceptable Use Policy, constitute the entire agreement between you and Vigmis regarding the Service.
- No Waiver: Failure to enforce any right under these Terms does not constitute a waiver of that right.
- Assignment: You may not assign your rights under these Terms without our prior written consent. Vigmis may assign its rights without restriction.
- Language: These Terms are provided in English. In case of conflict between translations, the English version prevails.
20. Contact
Legal notices and queries: legal@vigmis.com
Billing disputes: billing@vigmis.com
Security issues: security@vigmis.com
General support: support@vigmis.com